Presentation

Rescuing Argentina's "medialuna"

Until a few years ago, the breadmaking scene in Buenos Aires was down and out: bread loaded down with yeast, puffed up and tasteless.

Francisco Seubert Alsó, who began by selling his wares on the street and later through his business Atelier Fuerza, restored the "medialuna" to its rightful place. Today his technique is used by some of the city's most historic confectioners. Seubert's talk will dwell on the artisan "medialuna" grease technique, very much at odds with Argentinian breadbaking, and he will be explaining the trial-and-error path he took to eventually hit on the right recipe. 

Partners

INSTITUTIONAL PROMOTERS

ALIMENTOS DE ESPAÑA TURESPAÑA MADRID DESTINO
ICEX FOODS WINES FROM SPAIN
COMUNIDAD DE MADRID

MAIN SPONSORS

Junta de Andalucía
BALFEGÓ COMUNIDAD DE MADRID. PRODUCTO CERTIFICADO MACC MAHOU-SAN MIGUEL
1001 SABORES, REGIÓN DE MURCIA REGIÓN DE MURCIA TENERIFE, DESPIERTA EMOCIONES
MAKRO
CAIXABANK ACEITE DE OLIVA ANDALUCÍA NH Collection Hotels & Resorts KITCHEN CONSULT

GUESS TERRITORIES

SECRETARIA DE TURISMO DA PREFEITURA DA CIDADE DO RÍO DE JANEIRO ARAGÓN

PARTNERS / COLLABORATORS

FUNDACIÓN ALICIA AQUANARIA ARGENTINA Aves de España AVOLTA THE STATE TOURISM AGENCY F THE REPUBLIC OD AZERBAIJAN CHINA TASTE - Centro Cultural de China en Madrid AGRICULTURA BIODINAMICA ESPAÑA . DEMETER DIPUTACIÓN PROVINCIAL DE CÁDIZ Diputación Provincial de Huelva EMBAJADA DE JAPÓN GASTROLAB DE HERALDO MEDIA GROUP GEORGIA SABOREA GRAN CANARIA HOSTELERÍA DE ESPAÑA HOTEL HUERTO DEL CURA JUANITO BAKER ICC LA FINCA JIMÉNEZ BARBERO LE NOUVEAU CHEF MERCAMADRID NEGRINI FUNDACION OSBORNE RAÍZ CULINARIA-CASTILLA LA MANCHA Saborea Lanzarote - Cabildo de Lanzarote SANCHEZ ROMERO CARVAJAL JABUGO SILESTONE SQUARE Thermomix Cárnicas Trasacar TRITICUM JUST FOR BREAD LOVERS Turismo Centro de Portugal ZORZI

MADRID FUSIÓN PASTRY TU PROVINCIA HUESCA LA MAGIA DULCE
PARTNERS / COLLABORATORS

EL ALMENDRO AHUMADOS DOMINGUEZ Azerbaijan National Culinary Centre HUEVOS REDONDO ZUMOS JUVER SUPRACAFÉ CALIDAD PASCUAL TORRONS VICENS