Presentation

Gula razonada

Frédéric Bau will be presenting his revolutionary "reasoned gluttony" concept, exploring the basics of new, healthy, sensible pastrymaking.

With a scientific, creative, methodical and imaginative approach, Frédéric Bau takes up new ingredients and new gastronomic processes to reformulate the grand classics of pastrymaking tradition (which he subjects to the "Gula Razonada" codes, adhering to the original combination of tastes, textures and sensations at all times), and also to bring in new creations with an innovative concept both in terms of the formulation and composition and also the processes and finishes.

Bau has carried out a rethink of the main pillars of desserts to make them gourmet items, but reasonable items too. It is not cakes without pleasure, but rather cakes with no excesses. Diametrically opposed to the current "non-" trend, Gula Razonada is a philosophy seeking excellence. There are no prohibitions, but there is a reasoned dosage of quantities. 

To this end, Bau and his  team have conducted an analysis of the nutritional contributions and the behaviour of ingredients, they have reflected on what each of them does in terms of the architecture of taste, pleasure and palatal emotions, homing in on the essential and shunning the superfluous. They have reduced the intake of sugars and fats, and have resorted to alternative, natural ingredients, some of which have never before been using in pastrymaking. Their work, creativity and method have minimised calories, but not the taste or the texture. The outcome now forms part of future cakemaking; healthier pastry with a greater commitment to environmental protection.

Partners

INSTITUTIONAL PROMOTERS

ALIMENTOS DE ESPAÑA TURESPAÑA MADRID DESTINO
ICEX FOODS WINES FROM SPAIN
COMUNIDAD DE MADRID

MAIN SPONSORS

Junta de Andalucía
BALFEGÓ COMUNIDAD DE MADRID. PRODUCTO CERTIFICADO MACC MAHOU-SAN MIGUEL
1001 SABORES, REGIÓN DE MURCIA REGIÓN DE MURCIA TENERIFE, DESPIERTA EMOCIONES
MAKRO
CAIXABANK ACEITE DE OLIVA ANDALUCÍA NH Collection Hotels & Resorts KITCHEN CONSULT

GUESS TERRITORIES

SECRETARIA DE TURISMO DA PREFEITURA DA CIDADE DO RÍO DE JANEIRO ARAGÓN

PARTNERS / COLLABORATORS

FUNDACIÓN ALICIA AQUANARIA PromArgentina Aves de España AVOLTA THE STATE TOURISM AGENCY F THE REPUBLIC OD AZERBAIJAN CHINA TASTE - Centro Cultural de China en Madrid AGRICULTURA BIODINAMICA ESPAÑA . DEMETER DIPUTACIÓN PROVINCIAL DE CÁDIZ Diputación Provincial de Huelva EMBAJADA DE JAPÓN GASTROLAB DE HERALDO MEDIA GROUP GEORGIA SABOREA GRAN CANARIA HOSTELERÍA DE ESPAÑA HOTEL HUERTO DEL CURA JUANITO BAKER ICC LA FINCA JIMÉNEZ BARBERO LE NOUVEAU CHEF MERCAMADRID NEGRINI FUNDACION OSBORNE RAÍZ CULINARIA-CASTILLA LA MANCHA Saborea Lanzarote - Cabildo de Lanzarote SANCHEZ ROMERO CARVAJAL JABUGO SILESTONE SQUARE Thermomix Cárnicas Trasacar TRITICUM JUST FOR BREAD LOVERS Turismo Centro de Portugal ZORZI

MADRID FUSIÓN PASTRY TU PROVINCIA HUESCA LA MAGIA DULCE
PARTNERS / COLLABORATORS

EL ALMENDRO AHUMADOS DOMINGUEZ Azerbaijan National Culinary Centre HUEVOS REDONDO ZUMOS JUVER SUPRACAFÉ CALIDAD PASCUAL TORRONS VICENS