Round table
Alternative proteins. Rethinking innovation after the plant-based bubble
This presentation analyses the current landscape of alternative proteins and innovation in the food sector.
It will explore the potential for coexistence, or clash, with traditional meat and saturated categories, as well as the lack of differentiation that limits investment. The presentation will also address investor caution towards cell-based agriculture due to its high costs and slow adoption, and explore the search for a balance between plant-based innovation and conventional meat production. It will also present emerging trends such as 'air protein' and new plant-based solutions that are shaping the future of the sector.
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